Sunday Jan 15, 2012
* New Look in Brooklyn, NY *
New Look is a Canadian husband-and-wife band currently based in Brooklyn, NY. The duo consists of synth-playing vocalist, former model, Sarah Ruba (doing mostly band related modelling nowadays ), and the multi-instrumentalist, producer Adam Pavao. They are signed with K7!, Berlin based label, established for over a decade and known for being one of the most influential independent labels worldwide for contemporary electronic music. The first time i heard New Look, i got reminded on all those bands that i loved back in the days and on something coming out of the dark side of the disco compilations. Dark electronic synth-sound with a fresh twist of the futuristic dub pop and with a beautiful Ruba's vocals made me listen their debut album over and over again... Since my NY trip was already in the plans, i contacted their agent and organized an interview. We met in a small cafeteria in Brooklyn on a rainy November day. They both looked relaxed and Sarah looked even more beautiful in person. I really loved how obvious their connection was/is and how they symbiotically told me their story and answered my questions. It is totally understandable that next to all the über-coolness, their music also has a warm tenderness of the harmonious couple that share so many things: talent, creativity, passion and love for each other and the music. --------------------------------------------------------------------------------------------- --------------------------------------------------------------------------------------------- Tune in tonight to Gimme A Beat (16.01.2012) to hear New Look story and listen to the music from their self-titled debut album.
New Look in Brooklyn, NY 
with a playlist
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